Open AccessSmart Tourism Intermingling with Indian Spiritual Destinations: Role of e-WoM Sentiments in marketing
Author(s) -
Senthil Veerasamy,
Susobhan Goswami
Publication year - 2022
Publication title -
asean journal on hospitality and tourism/asean journal on hospitality and tourism
Language(s) - English
Resource type - Journals
eISSN - 2722-2748
pISSN - 1412-2073
DOI - 10.5614/ajht.2022.20.2.07
Subject(s) - tourism , context (archaeology) , destinations , personalization , sociology , marketing , exploratory research , spirituality , materialism , business , political science , social science , geography , epistemology , medicine , philosophy , alternative medicine , archaeology , pathology , law