Open AccessEvaluating the role of the National Museum of Iran in the development of cultural tourism
Author(s) -
Omid Salek Farokhi,
Seyedeh Yasamin Hosseini
Publication year - 2021
Publication title -
studia periegetica
Language(s) - English
Resource type - Journals
eISSN - 2658-1736
pISSN - 1897-9262
DOI - 10.5604/01.3001.0015.0235
Subject(s) - tourism , cultural heritage , islam , cultural tourism , confirmatory factor analysis , national development , geography , history , political science , tourism geography , archaeology , economic growth , marketing , business , economics , service (business)
In addition to acquainting the public with the culture of a particular region, cultural tourism creates economic opportunities. Taking into account various tourist sites, museums are definitely among the most important ones. In Iran, the National Museum is one of the most important museums because of its rich collection of historical monuments related to the ancient Persia and Islamic periods. The authors of this article analyse the role of the National Museum of Iran in the development of the country’s cultural tourism. The analysis is based on information obtained from the database of the Iranian Cultural Heritage Organization and the National Museum of Iran. Confirmatory factor analysis and structural equation modelling were employed for data analysis. The results confirm the importance of the National Museum of Iran in the development of cultural tourism.