Open AccessThe Online Customer Decision-Making Styles as Marketing Innovation Strategies for the New Normal
Author(s) -
Juan Mejía-Trejo,
Oscar Alejandro Espinoza-Mercado
Publication year - 2022
Publication title -
scientia et praxis
Language(s) - English
Resource type - Journals
ISSN - 2954-4041
DOI - 10.55965/setp.1.02.a1
Subject(s) - originality , marketing , reputation , business , quality (philosophy) , market segmentation , computer science , psychology , sociology , creativity , social psychology , social science , philosophy , epistemology