Open AccessThe Mobile Marketing Handbook: A Step‐by‐Step Guide to Creating Dynamic Mobile Marketing Campaigns
Author(s) -
Taryn J. Lenders
Publication year - 2014
Publication title -
the journal of the canadian health libraries association
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.159
H-Index - 1
ISSN - 1708-6892
DOI - 10.5596/c11-005
Subject(s) - mobile marketing , marketing , business , advertising , digital marketing , computer science