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Identificação e Categorização dos Stakeholders de uma Organização do Terceiro Setor
Author(s) -
Daiane Aparecida de Melo Heinzen,
Carlos Ricardo Rossetto,
José Roberto Altoff
Publication year - 2013
Publication title -
revista ibero-americana de estratégia
Language(s) - English
Resource type - Journals
ISSN - 2176-0756
DOI - 10.5585/riae.v12i1.1938
Subject(s) - business , humanities , philosophy
The current article aims at identifying which are the most relevant stakeholders that a NonGovernmental Organization understands as active on its connections net, as well as identifying the type of influence that these actors practice over the Organization. It is about a quantitative and descriptive research, where it has been used the case study strategy with focused interview. The data collection was carried on through a focused interview. The article presents a group of fifteen potential stakeholders of the organization, classifies each of these actors according to its influence over the organization and identifies the agents. The results show that all the stakeholders that are understood as influencers of the organizations inputs are also seen as influenced by their outputs, which characterizes a certain degree of Independence amongst its activities. The article yet shows four distinct types of actors’ categories: discretionary, demanding, irrelevant and dependent. It is verified a predominance of actors classified as discretionary, the ones that are characterized by the high level of their actions recognition, but do not show great meaningfulness on the level of power practiced over the actions.

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