Open AccessModelagem de Equações Estruturais com Lisrel: Uma Visão Inicial
Author(s) -
Naresh K. Malhotra,
Evandro Luiz Lopes,
Ricardo Teixeira Veiga
Publication year - 2014
Publication title -
remark - revista brasileira de marketing
Language(s) - English
Resource type - Journals
ISSN - 2177-5184
DOI - 10.5585/remark.v13i2.2698
Subject(s) - lisrel , humanities , physics , philosophy , mathematics , structural equation modeling , statistics
LISREL is considered one of the most robust software packages for Structural Equation Modeling with covariance matrices, while it is also considered complex and difficult to use. In this special issue of the Brazilian Journal of Marketing, we aim to present the main functions of LISREL, its features and, through a didactic example, reduce the perceived difficulty of using it. We also provide helpful guidelines to properly using this technique