STUDY ON THE RELIABILITY OF THE CLASSIFICATION OF THE ATTRIBUTES OF A SERVICE USING THE KANO MODEL OF ATTRACTIVE AND OBLIGATORY QUALITIES | Zendy

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STUDY ON THE RELIABILITY OF THE CLASSIFICATION OF THE ATTRIBUTES OF A SERVICE USING THE KANO MODEL OF ATTRACTIVE AND OBLIGATORY QUALITIES

Author(s) -

Gérson Tontini,

Juscelene Theiss

Publication year - 2006

Publication title -

rai revista de administração e inovação

Language(s) - English

Resource type - Journals

ISSN - 1809-2039

DOI - 10.5585/rai.v2i1.32

Subject(s) - humanities , mathematics , philosophy

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