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A RESEARCH ON HOW FRACTIONAL PRICING POLICY OF BUSINESSES IS PERCEIVED BY CONSUMERS
Author(s) -
Serdar Canbaz,
GÜLSEN DEMİRKOL GEROĞLU
Publication year - 2015
Publication title -
i̇ktisadi ve i̇dari bilimler fakültesi dergisi
Language(s) - English
Resource type - Journals
ISSN - 1302-1966
DOI - 10.5578/jeas.9709
Subject(s) - business , marketing , advertising

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