
The Impact of Entertainment on Buyers’ Decisions via Facebook: Jordanian Youth Behavior of E-Fashion Stores Context
Author(s) -
Iyad A Al-Nsour,
Arun Kumar Tarofder
Publication year - 2022
Publication title -
journal of asian business strategy
Language(s) - English
Resource type - Journals
eISSN - 2309-8295
pISSN - 2225-4226
DOI - 10.55493/5006.v12i2.4614
Subject(s) - entertainment , likert scale , advertising , social media , context (archaeology) , sample (material) , snowball sampling , poverty , psychology , point (geometry) , business , descriptive statistics , unemployment , scale (ratio) , marketing , economics , computer science , political science , mathematics , geography , developmental psychology , chemistry , statistics , geometry , cartography , archaeology , chromatography , world wide web , economic growth , law