Open AccessEffects of Corporate Social Responsibility Disclosure on Brand Value: An analysis of Interbrand Companies
Author(s) -
Giovanni Zampone,
Natalia Aversano,
Giuseppe Sannino
Publication year - 2021
Publication title -
international journal of business and management
Language(s) - English
Resource type - Journals
eISSN - 1833-8119
pISSN - 1833-3850
DOI - 10.5539/ijbm.v16n6p17
Subject(s) - corporate social responsibility , business , corporate governance , affect (linguistics) , value (mathematics) , sample (material) , social responsibility , accounting , point (geometry) , marketing , public relations , psychology , political science , finance , chemistry , geometry , mathematics , communication , chromatography , machine learning , computer science
The paper aims at investigating how CSR (Corporate Social Responsibility) and ESG (Environmental, Social and Governance) disclosure affect the brand value of a sample of Interbrand companies. Empirically results show that the brand value is positively related to the environmental disclosure, social disclosure, and ESG disclosure, whereas no significant correlation has been found for the governance disclosure. This study provides new evidence to the growing body of literature that identifies CSR as a means of improving the company’s brand value and can represent a starting point in the discussion on the reputational benefits of CSR practices.