Open AccessOptimizing Digital Marketing for Generation Y: An Investigation of Developing Online Market in Bangladesh
Author(s) -
Syed Mahmudur Rahman
Publication year - 2015
Publication title -
international business research
Language(s) - English
Resource type - Journals
eISSN - 1913-9012
pISSN - 1913-9004
DOI - 10.5539/ibr.v8n8p150
Subject(s) - advertising , context (archaeology) , the internet , social media , digital marketing , marketing , digital media , business , online advertising , order (exchange) , product (mathematics) , habit , computer science , geography , psychology , world wide web , mathematics , geometry , archaeology , finance , psychotherapist