
Consumers' Attitude and Perception About Digital Marketing
Author(s) -
Somabhusana Janakiballav Mishra,
Debasish Rout,
Ranjan Kantha
Publication year - 2022
Publication title -
international journal of research publication and reviews
Language(s) - English
Resource type - Journals
ISSN - 2582-7421
DOI - 10.55248/gengpi.2022.3.7.28
Subject(s) - marketing , digital marketing , business , return on marketing investment , marketing management , marketing research , marketing effectiveness , marketing mix , marketing strategy , purchasing , goods and services , product (mathematics) , advertising , economics , geometry , mathematics , market economy