Open AccessEfektivitas Sosial Media Sebagai Media Promosi Desa Surabaya Timur
Author(s) -
Mardian Herri Pratama Mardian,
Desy Misnawati,
Muhammad Renaldi
Publication year - 2022
Publication title -
jurnal ilmu sosial dan humaniora
Language(s) - English
Resource type - Journals
eISSN - 2829-2359
pISSN - 2829-2340
DOI - 10.55123/sosmaniora.v1i1.225
Subject(s) - social media , promotion (chess) , appeal , entertainment , advertising , product (mathematics) , consumption (sociology) , business , sociology , political science , social science , mathematics , law , geometry , politics
Various types of social media have now become public consumption. Social media is not only used for entertainment, but is a place and use it in business. Promotion is one part of doing business on social media. With a wide reach throughout the world, it doesn't take long for consumers to get the information they want. The purpose of this research is to see the effectiveness of social media as a promotion media for East Surabaya Village, Kec. Supreme Court Appeal of South OKU Prov. South Sumatra. The results of the study show that social media is quite effective in marketing a product, but with the algorithms owned by each social media application, account management must be optimized.