Open AccessThe Effect of Social Media Platforms Toward Value Co-Creation in Generation Z
Author(s) -
Muhammad Latif Mediyan,
Sufiati Purwanegara
Publication year - 2022
Publication title -
international journal of business and technology management
Language(s) - English
Resource type - Journals
ISSN - 2682-7646
DOI - 10.55057/ijbtm.2022.4.3.32
Subject(s) - social media , personalization , co creation , value (mathematics) , context (archaeology) , web 2.0 , business , marketing , content creation , knowledge management , advertising , world wide web , computer science , the internet , paleontology , machine learning , biology