Open Access
Customer Purchase Intention in Online Green Product Brand Community
Author(s) -
Shafa Puspa Kirana,
Annisa Qastharin,
Prameshwara Anggahegari
Publication year - 2022
Publication title -
asian journal of research in business and management
Language(s) - English
Resource type - Journals
ISSN - 2682-8510
DOI - 10.55057/ajrbm.2022.4.3.6
Subject(s) - business , product (mathematics) , marketing , brand community , benchmarking , advertising , customer satisfaction , competition (biology) , brand awareness , ecology , geometry , mathematics , biology