Open AccessThe Effective Criteria for Increasing the Instagram Engagement Rate of Vegetable Cooking Videos
Author(s) -
Natasya Salsabila Boediono
Publication year - 2022
Publication title -
asian journal of research in business and management
Language(s) - English
Resource type - Journals
ISSN - 2682-8510
DOI - 10.55057/ajrbm.2022.4.3.22
Subject(s) - gratification , expectancy theory , advertising , social media , business , customer engagement , order (exchange) , marketing , psychology , computer science , world wide web , social psychology , finance