Open AccessThe usage of internet as a tool for informal and viral communication in organizations
Author(s) -
Esin Barutçu,
Selçuk Burak Haşıloğlu
Publication year - 2010
Publication title -
i̇nternet uygulamaları ve yönetimi/internet uygulamalarý ve yönetimi
Language(s) - English
Resource type - Journals
eISSN - 1309-8810
pISSN - 1309-8772
DOI - 10.5505/iuyd.2010.35220
Subject(s) - viral marketing , business administration , business , humanities , political science , art , public relations , opinion leadership