Open AccessEFFECT OF 4P'S MARKETING MIX ON PURCHASE DECISION
Author(s) -
Putri Hanifah,
Sri Nuringwahyu,
Dadang Krisdianto
Publication year - 2022
Publication title -
journal of management, accounting, general finance, and international economic issues/journal of management, accounting, general finance, and international economic issues
Language(s) - English
Resource type - Journals
eISSN - 2809-9222
pISSN - 2809-8013
DOI - 10.55047/marginal.v1i4.330
Subject(s) - statistic , baru , purchasing , promotion (chess) , product (mathematics) , statistics , test statistic , mathematics , test (biology) , marketing , purchasing decision , business , business administration , advertising , statistical hypothesis testing , geography , political science , paleontology , geometry , archaeology , politics , islam , law , biology