Open AccessPRODUCT QUALITY AND PRICE INFLUENCE ON CUSTOMER LOYALTY IN THE BUBBLE'KU BUBBLE DRINK AND ICE BLEND SOFT DRINK BUSINESS AT RAMAYANA DEPARTMENT STORE SUKABUMI CITY
Author(s) -
Umban Adi Jaya,
Maryani,
Martha Adi Salih
Publication year - 2022
Publication title -
journal of management, accounting, general finance, and international economic issues/journal of management, accounting, general finance, and international economic issues
Language(s) - English
Resource type - Journals
eISSN - 2809-9222
pISSN - 2809-8013
DOI - 10.55047/marginal.v1i4.290
Subject(s) - product (mathematics) , marketing , loyalty business model , promotion (chess) , quality (philosophy) , population , null hypothesis , sample (material) , statistics , service quality , loyalty , advertising , business , mathematics , econometrics , service (business) , chemistry , medicine , physics , geometry , environmental health , chromatography , quantum mechanics , politics , political science , law