
A STUDY ON THE IMPACT OF SOCIAL MEDIA MARKETING ON INDIAN FIRMS
Author(s) -
Kartikey Mishra
Publication year - 2022
Publication title -
indian scientific journal of research in engineering and management
Language(s) - English
Resource type - Journals
ISSN - 2582-3930
DOI - 10.55041/ijsrem13122
Subject(s) - social media , digital marketing , marketing , business , return on marketing investment , digitization , social media marketing , marketing mix , advertising , marketing strategy , marketing research , influencer marketing , marketing management , marketing science , social media optimization , relationship marketing , political science , engineering , law , telecommunications