Open AccessPENGARUH KUALITAS PRODUK, PERSEPSI HARGA DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN DI KOPI KENANGAN KOTA KASABLANKA
Author(s) -
Jonathan Caesar Putra,
Ricky Talumantak
Publication year - 2022
Publication title -
akselerasi
Language(s) - Italian
Resource type - Journals
ISSN - 2774-230X
DOI - 10.54783/jin.v4i3.590
Subject(s) - accidental sampling , multicollinearity , normality test , advertising , purchasing , product (mathematics) , test (biology) , population , heteroscedasticity , quality (philosophy) , regression analysis , statistics , mathematics , statistical hypothesis testing , marketing , business , demography , paleontology , philosophy , geometry , epistemology , sociology , biology