
Marketing Strategy analysis of Soft drinks in China -- A case study of Genki Forest
Author(s) -
Ruipeng Li,
Dingzhou Wang,
Zitong Wei
Publication year - 2022
Publication title -
bcp business and management
Language(s) - English
Resource type - Journals
ISSN - 2692-6156
DOI - 10.54691/bcpbm.v23i.1333
Subject(s) - marketing , business , consumption (sociology) , credibility , advertising , product (mathematics) , promotion (chess) , china , marketing strategy , marketing mix , sociology , social science , geometry , mathematics , politics , political science , law