Open AccessAugmented Reality in customer interaction for branding of high-end vehicles
Author(s) -
Lin Yang
Publication year - 2022
Publication title -
bcp business and management
Language(s) - English
Resource type - Journals
ISSN - 2692-6156
DOI - 10.54691/bcpbm.v21i.1258
Subject(s) - augmented reality , business , marketing , computer science , advertising , human–computer interaction