Open AccessResearch About Apple’s Marketing Strategy and Consumer Behavior
Author(s) -
Weihong Justin Jiang,
Ruizhe Li,
Wufei Shao
Publication year - 2022
Publication title -
bcp business and management
Language(s) - English
Resource type - Journals
ISSN - 2692-6156
DOI - 10.54691/bcpbm.v20i.917
Subject(s) - swot analysis , marketing , value (mathematics) , currency , section (typography) , marketing research , business , computer science , advertising , economics , monetary economics , machine learning