Open AccessAn evaluation of the investment of the delivery industry in America a specific example for DoorDash
Author(s) -
Pengcheng Zhang
Publication year - 2021
Publication title -
bcp business and management
Language(s) - English
Resource type - Journals
ISSN - 2692-6156
DOI - 10.54691/bcpbm.v14i.139
Subject(s) - swot analysis , bargaining power , profit (economics) , investment (military) , business , market power , economics , finance , marketing , industrial organization , market economy , microeconomics , monopoly , politics , political science , law
We can still see that the delivery industry in American is still growing and has not mature. To analyze it, I use the traditional swot and pestle analysis. These two tools are more accurate when we need to judge low-end products like the delivery industry. Also, I use financial analysis to deal with the data. The conclusion for most investors is not to recommend investing in these companies because the delivery industry is unstable now. DoorDash is a great example to prove. For the decision of whether investing DoorDash or not, I think it depends. Because the market in America is always that big, there has to be someone to occupy the market, but just as I mentioned, the first person to figure out the way to save their operating cost can be the winner, because the gross profit seems cannot change so much in the future, in a food-related industry, the consumer's bargaining power is pretty strong. It may not invest in this industry unless investors are angel investors and willing to take the risk.