Open AccessSelf-Esteem, Risk-version and Post Purchase Regrets: Moderating effect of Demographics in Sri Lankan Shopping Malls
Publication year - 2022
Publication title -
international journal of marketing, communication and new media
Language(s) - English
Resource type - Journals
eISSN - 2183-6558
pISSN - 2182-9306
DOI - 10.54663/2182-9306.2022.v10.n18.151-185
Subject(s) - regret , demographics , psychology , marketing , customer satisfaction , risk aversion (psychology) , advertising , business , economics , demography , sociology , expected utility hypothesis , mathematical economics , machine learning , computer science