Open AccessPengaruh Ekuitas Merek Terhadap Keputusan Pembelian Konsumen Pada Produk iPhone di Kota Surabaya
Author(s) -
William Heri Susanto
Publication year - 2022
Publication title -
jurnal ekonomi dan teknik
Language(s) - Italian
Resource type - Journals
eISSN - 2808-7291
pISSN - 2808-6694
DOI - 10.54543/etnik.v1i10.111
Subject(s) - competitor analysis , business , brand loyalty , advertising , purchasing , competition (biology) , marketing , loyalty , product (mathematics) , competitive advantage , ecology , geometry , mathematics , biology