Open AccessThe Effect OF Brand Image and Customer Perceived Value On Telkomsel's Brand Loyalty
Author(s) -
Didi Tarmidi,
Nurul Fauziah
Publication year - 2022
Publication title -
jiip (jurnal ilmiah ilmu pendidikan)
Language(s) - English
Resource type - Journals
ISSN - 2614-8854
DOI - 10.54371/jiip.v5i8.798
Subject(s) - brand loyalty , advertising , psychology , brand image , loyalty business model , value (mathematics) , customer value , structural equation modeling , loyalty , brand awareness , regression analysis , sample (material) , test (biology) , marketing , business , mathematics , statistics , chemistry , economics , service (business) , microeconomics , profit (economics) , paleontology , service quality , biology , chromatography