
A Proportional Study and Analysis: Evaluation the Effectiveness of Word of Mouth Marketing in Opposition to Traditional Advertising Concerning Medical Treatment Facilities in Bangladesh
Author(s) -
Akram Hossain,
Nigar Sultana,
Samapd Biswas
Publication year - 2015
Publication title -
management and organizational studies
Language(s) - English
Resource type - Journals
eISSN - 2330-5509
pISSN - 2330-5495
DOI - 10.5430/mos.v2n1p143
Subject(s) - word of mouth , opposition (politics) , advertising , remedial education , marketing , construct (python library) , phenomenon , service (business) , business , public relations , psychology , political science , computer science , law , physics , quantum mechanics , politics , programming language , mathematics education