Open AccessA Cross Industry Comparison of Customer Satisfaction: Do More Alternatives Mean More Satisfaction?
Author(s) -
Sulaiman Olanrewaju Adebayo,
Tosin Tunrayo Olonisakin
Publication year - 2014
Publication title -
journal of management and strategy
Language(s) - English
Resource type - Journals
eISSN - 1923-3973
pISSN - 1923-3965
DOI - 10.5430/jms.v5n4p136
Subject(s) - customer satisfaction , business , marketing , sample (material) , gsm , service (business) , tertiary sector of the economy , telecommunications , computer science , chemistry , chromatography
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