Open AccessStudents Perception About Digital Financial Services
Author(s) -
Elena Moreno-García,
Arturo García-Santıllán,
Damaris Platas Campero
Publication year - 2021
Publication title -
international journal of financial research
Language(s) - English
Resource type - Journals
eISSN - 1923-4031
pISSN - 1923-4023
DOI - 10.5430/ijfr.v12n4p212
Subject(s) - mobile banking , business , financial services , debit card , the internet , telephone banking , usability , perception , likert scale , credit card , adaptability , marketing , financial transaction , finance , service (business) , database transaction , computer science , payment , psychology , economics , management , developmental psychology , human–computer interaction , neuroscience , world wide web , programming language
The purpose of this research is to determine how the students from a Mexican university perceive the different digital financial services. For the study, the Durai and Stella (2019) test was used, which is made up of twelve indicators in a Likert format to assess the perception of digital services, based on their convenience, adaptability, affordability, security, user-friendliness, trailing fee, accurate timing, online monthly statement, quick financial decision making, interbank account accessibility and internet connectivity. The main findings point to the satisfaction that respondents feel towards digital financial services in the five dimensions that were studied: Internet Banking, Mobile Banking, Mobile Wallet, Credit Cards and Debit Cards. Student’s perception was extremely satisfactory towards Debit Card services, especially on the indicators of adaptability, affordability, security, user-friendliness, accurate timing, online monthly statement and portability. In addition, the Mobile Banking services had a positive impact on the Interbank account accessibility and Internet Connectivity. This could be explained by the way these current generations of young millennials easily handle technological use.