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Influences of Sustainability Labels on Fashion Buying Behaviour – A Study on the Example of Fair Trade in Germany
Author(s) -
Jochen Straehle,
Hannah Wirtz,
Deniz Koeksal
Publication year - 2016
Publication title -
international journal of business administration
Language(s) - English
Resource type - Journals
eISSN - 1923-4015
pISSN - 1923-4007
DOI - 10.5430/ijba.v7n4p11
Subject(s) - fair trade , sustainability , marketing , business , fast fashion , sample (material) , german , key (lock) , advertising , clothing , computer science , international trade , political science , law , history , ecology , chemistry , computer security , archaeology , chromatography , biology

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