Open AccessExploring the Role of Perceived Contextual and Environmental Motivators in Venture Creation: Survey in South Asian Context
Author(s) -
Tariq Ahmed,
Ahmad Zahiruddin Bin Yahya
Publication year - 2017
Publication title -
business and management research
Language(s) - English
Resource type - Journals
eISSN - 1927-601X
pISSN - 1927-6001
DOI - 10.5430/bmr.v6n2p64
Subject(s) - construct (python library) , context (archaeology) , entrepreneurship , marketing , psychology , survey data collection , control (management) , business , public relations , social psychology , political science , geography , management , economics , statistics , mathematics , archaeology , finance , computer science , programming language
This paper aims to identify the main difference on the major construct of the survey used to analyse the effect of contextual and environmental motivators and barriers on entrepreneurial intentions of universities graduates in Pakistan. The main objective was to observe the response of the survey respondents on the major construct of study. The results indicates that university graduates ranked high the importance of attitude towards entrepreneurship and perceived behaviour control in the process of venture creation. In addition, Perceived entrepreneurial motivators and barriers are also considered to be important in while staring some one’s own business.