Open AccessExamining Churn and Loyalty Using Support Vector Machin
Author(s) -
Ali Dehghan,
Theodore B. Trafali̇s
Publication year - 2012
Publication title -
business and management research
Language(s) - English
Resource type - Journals
eISSN - 1927-601X
pISSN - 1927-6001
DOI - 10.5430/bmr.v1n4p153
Subject(s) - loyalty , loyalty business model , support vector machine , customer retention , computer science , business , marketing , telecommunications , artificial intelligence , data mining , service (business) , service quality