Open AccessMarketing Warfare Strategies: A Model
Author(s) -
Ronald D. Taylor,
Ronald L. Coulter,
Mary Coulter
Publication year - 1970
Publication title -
journal of business strategies
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2162-6901
pISSN - 0887-2058
DOI - 10.54155/jbs.7.2.113-124
Subject(s) - marketing , computer science , business