Open AccessMission Statement Content and Firm Diversification: A Contingency Approach
Author(s) -
Rebecca J. Morris
Publication year - 1970
Publication title -
journal of business strategies
Language(s) - English
Resource type - Journals
eISSN - 2162-6901
pISSN - 0887-2058
DOI - 10.54155/jbs.11.2.158-189
Subject(s) - diversification (marketing strategy) , contingency , statement (logic) , business , economics , marketing , political science , philosophy , law , linguistics