Open AccessEstablishment and Management of Mutual aid Learning Platform for University Students Based on Internet Plus
Author(s) -
Xinwu Lu,
Xiaofeng Chen,
Yanjing Li,
Yan Sheng,
Zejiong Zhou
Publication year - 2021
Publication title -
international journal of education and humanities
Language(s) - English
Resource type - Journals
ISSN - 2770-6702
DOI - 10.54097/ijeh.v1i1.190
Subject(s) - swot analysis , competition (biology) , the internet , business , online learning , marketing , knowledge management , computer science , engineering , engineering management , multimedia , world wide web , ecology , biology
In light of the advantages and disadvantages of various learning support platforms in universities and the needs of students in schools, we have launched a learning platform based on Internet plus. This is an APP for college students. Firstly, this paper introduces the products, services and business model of the learning platform. Secondly, PEST method and SWOT method are used to analyze the market competition of the learning platform. Thirdly, it analyzes the marketing strategy and financial situation of the learning platform. Finally, it analyzes the risks faced by the learning platform and preventive measures.