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Analysis on the Audience of Cross-Cultural Communication through Online Media Based on the Theory of Uses and Gratification - A Case Study of the Chinese Audience of Short Videos Published by Foreigners on Bilibili
Author(s) -
Ruofan Wu
Publication year - 2022
Publication title -
journal of education humanities and social sciences
Language(s) - English
Resource type - Journals
ISSN - 2771-2907
DOI - 10.54097/ehss.v3i.1577
Subject(s) - gratification , advertising , perception , psychology , new media , globalization , sociology , social psychology , political science , business , computer science , world wide web , neuroscience , law

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