Open AccessA Film Marketing Action Plan (FMAP) for Film Induced Tourism Destinations Using Yorkshire (UK) as the Case Study Area.
Author(s) -
Noëlle O’Connor
Publication year - 2010
Publication title -
european journal of tourism research
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.467
H-Index - 16
eISSN - 1314-0817
pISSN - 1994-7658
DOI - 10.54055/ejtr.v3i1.48
Subject(s) - tourism , destinations , action plan , advertising , tourist destinations , action (physics) , marketing , marketing plan , destination marketing , plan (archaeology) , business , geography , economics , management , archaeology , physics , quantum mechanics