Open AccessSEKTOR EKONOMI DALAM KEGIATAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN
Author(s) -
Yuli Rahmini Suci,
Ahok Alpa Beta
Publication year - 2017
Publication title -
jurnal development
Language(s) - English
Resource type - Journals
eISSN - 2615-3491
pISSN - 2338-6746
DOI - 10.53978/jd.v5i2.53
Subject(s) - business , competition (biology) , promotion (chess) , commerce , sales promotion , advertising , marketing , sales management , political science , ecology , politics , law , biology
The economic sector is always changing following macro growth. The influence of competition among companies in attracting consumers is unlikely to be avoided. BAROKAH Store is one of the trading companies that are trying to increase sales by increasing promotion to attract consumers to stay and sales increase.