Open AccessInfluences of Customers' Information Level and Risk Recognition to the Information Channel Selection and Loyalty
Author(s) -
Hyun-Young Chung
Publication year - 2008
Publication title -
the journal of the korea contents association
Language(s) - English
Resource type - Journals
eISSN - 2508-6723
pISSN - 1598-4877
DOI - 10.5392/jkca.2008.8.10.342
Subject(s) - loyalty , selection (genetic algorithm) , channel (broadcasting) , business , service (business) , marketing , loyalty business model , risk perception , product (mathematics) , advertising , service quality , computer science , psychology , telecommunications , perception , artificial intelligence , geometry , mathematics , neuroscience
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