Open AccessCustomer Monitoring for Customer Value Creation
Author(s) -
Hee-Jin Yang,
Myungsun Lee
Publication year - 2008
Publication title -
the journal of the korea contents association
Language(s) - English
Resource type - Journals
eISSN - 2508-6723
pISSN - 1598-4877
DOI - 10.5392/jkca.2008.8.1.086
Subject(s) - customer value , business , value (mathematics) , marketing , economics , statistics , mathematics , microeconomics , profit (economics)
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