
Customer Monitoring for Customer Value Creation
Author(s) -
Haiming Yang,
Myungsun Lee
Publication year - 2008
Publication title -
han'gug kontencheu haghoe nonmunji/hanguk kontencheu hakoe nonmunji
Language(s) - English
Resource type - Journals
eISSN - 2508-6723
pISSN - 1598-4877
DOI - 10.5392/jkca.2008.8.1.086
Subject(s) - customer value , business , value (mathematics) , marketing , economics , statistics , mathematics , microeconomics , profit (economics)