Open AccessBrand Architecture and Performance of Water Bottling Firms in Nairobi City County, Kenya
Author(s) -
Sarah Adhiambo Awinyo,
Francis Kibera,
Mary Kinoti,
Winnie Njeru
Publication year - 2022
Publication title -
journal of marketing and communication
Language(s) - English
Resource type - Journals
ISSN - 2617-359X
DOI - 10.53819/81018102t2089
Subject(s) - bottling line , business , context (archaeology) , marketing , kenya , descriptive statistics , value proposition , architecture , engineering , statistics , geography , mechanical engineering , mathematics , archaeology , political science , bottle , law