Open AccessLocal government's response to the recovery of the tourism sector after the COVID-19 pandemic
Author(s) -
Martoyo Martoyo,
Herlan Herlan,
Nahot Tua Parlindungan Sihaloho,
Deni Darmawan
Publication year - 2021
Publication title -
international journal of social sciences and humanities (ijssh)
Language(s) - English
Resource type - Journals
eISSN - 2550-701X
pISSN - 2550-7001
DOI - 10.53730/ijssh.v5n3.1580
Subject(s) - tourism , documentation , business , government (linguistics) , covid-19 , pandemic , local government , private sector , marketing , public relations , economic growth , political science , economics , public administration , computer science , medicine , infectious disease (medical specialty) , linguistics , philosophy , disease , pathology , law , programming language
This study aims to analyze the strategy of the Singkawang City Government in restoring the private sector during the COVID-19 pandemic. The research method is descriptive and qualitative, specifically related to the COVID-19 impact mitigation strategy and Singkawang tourism policies. Then analyze the strategic elements of a policy according to the implementation of the O.Jones model. Data was collected by using interviews, observation, and documentation techniques. The data is then analyzed using domain data analysis techniques as a researcher's effort to get a general and comprehensive (holistic) picture of the object under study. The findings in this study are 1) a connected tourism COVID-19 impact mitigation policy strategy from the national to local levels in Singkawang in the form of directives, regulations, COVID-19 mitigation programs, and stimulus for economic recovery in the tourism sector; and 2) there are no visible creative efforts based on health protocols in organizing tourism resources, methods, and unit synergies to restore tourism, interpretation of social media-based policies regarding tourist visits has not been measured, and strategies have not been implemented to meet the opportunities for pandemic trend tourism types with models alternative tourism according to health protocols.