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Influence of entrepreneurial orientation and Leaderships management on organizational agility of hotel business in Thailand with moderating role of innovative learning
Author(s) -
Siri-Orn Champatong,
Yothin Sawangdee,
Prateep Poprateep
Publication year - 2022
Publication title -
international journal of health sciences (ijhs) (en línea)
Language(s) - English
Resource type - Journals
eISSN - 2550-6978
pISSN - 2550-696X
DOI - 10.53730/ijhs.v6ns3.5231
Subject(s) - customer orientation , business , entrepreneurial orientation , focus (optics) , marketing , organizational performance , knowledge management , business administration , psychology , entrepreneurship , computer science , physics , finance , optics
The objective of this study is to examine the role of entrepreneurial orientation and leadership management in organizational agility with the help of customer focus as mediating variable. Data collection is made through survey questionnaire. Hotel industry of Thailand is considered in this study. Therefore, questionnaires were distributed among the employees of Thailand hotels. Results of the study are approached by analyzing the data through statistical software. It is found that; entrepreneurial orientation has positive effect on organizational agility and customer focus. Furthermore, leadership management has positive effect on organizational agility and customer focus. Customer focus by hotels also promoting organizational agility with the help of entrepreneurial orientation and leadership management.

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