Open AccessIs a Cause-Related Self-Prevention Campaign a Good CSR Strategy?
Author(s) -
Jihye Park
Publication year - 2017
Publication title -
asia marketing journal
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2765-6500
pISSN - 1598-7868
DOI - 10.53728/2765-6500.1447
Subject(s) - product (mathematics) , business , context (archaeology) , marketing , order (exchange) , advertising , geometry , biology , mathematics , paleontology , finance
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