Open AccessThe Impact of Consumer Evaluation on the Cause-Related Marketing
Author(s) -
Chia-Lin Lee
Publication year - 2017
Language(s) - English
Resource type - Journals
ISSN - 1598-7868
DOI - 10.53728/2765-6500.1441
Subject(s) - alliance , schema (genetic algorithms) , general partnership , marketing , business , knowledge management , computer science , finance , political science , law , machine learning