Open Access기질적 귀인과 상황적 귀인이 비유명인 증언식 광고에 대한 소비자반응에 미치는 영향
Author(s) -
Kyoo Hoon Han,
Tinkham Spencer F.
Publication year - 2007
Publication title -
deleted journal
Language(s) - Korean
Resource type - Journals
ISSN - 1598-7868
DOI - 10.53728/2765-6500.1192
Subject(s) - business
Accelerating Research
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