Open AccessSistem dan Analisis Pemasaran Ikan Pelagis di Tempat Pelelangan Ikan Muara Angke Jakarta Utara
Author(s) -
Hardino Wijaya Putra,
Ediyanto
Publication year - 2017
Publication title -
jurnal ilmiah satya minabahari/jurnal ilmiah satya minabahari
Language(s) - English
Resource type - Journals
eISSN - 2829-1034
pISSN - 2502-4418
DOI - 10.53676/jism.v3i1.40
Subject(s) - fishery , fish <actinopterygii> , groove (engineering) , business , engineering , biology , mechanical engineering
This study aims to identify the form of marketing channels and institutions involved in the marketing of small pelagic fishes at Muara Angke Fish Auction Places. Calculates Margin Analysis and Fisherman Share Analysis at each marketing agency involved. And know the flow of Fish Marketing in Muara Angke. The results of this research have 3 plot seprti, groove 1, groove 2 and groove 3, where the groove 1 includes Fisherman-TPI-Consumer, groove 2 includes Fisherman-TPI-Retailer-Consumer and last 3 grooves include Fishermen-TPI-Indutri-Konsumen.