Open AccessASSESSMENT OF INDIVIDUAL AND INSTITUTIONAL INVESTOR’S INVESTMENT BEHAVIOR DURING COVID-19: A CASE OF EMERGING ECONOMY
Author(s) -
Aamir Sohail,
Abid Hussain,
Farhad Hussain
Publication year - 2020
Publication title -
journal of social research development
Language(s) - English
Resource type - Journals
eISSN - 2788-8339
pISSN - 2788-8320
DOI - 10.53664/jsrd/01-01-2020-09-93-104
Subject(s) - overconfidence effect , herding , stock exchange , business , stock market , institutional investor , investment management , financial economics , behavioral economics , economics , monetary economics , finance , market liquidity , corporate governance , psychology , social psychology , paleontology , horse , forestry , biology , geography
In study of stock investment in the capital market by investors in Pandemic Covid-19, it is always carried out rationally. Decisions on stock investments are not always rational. main purpose of research is to analyze behavioral factors that affect preferences of individual’s investors and fund managers in emerging stock market, Pakistan Stock Exchange. The data of this research were “collected through semi-structured interviews with five fund managers and five individual investors” from Pakistan Stock Exchange. The researchers used thematic analysis for data interpretation. The major findings stress that retail investors are more effected by behavioral biases in comparison with fund managers. The results shows that there are some major biases which are affecting both type of investors like overconfidence-gambling, herding, market, prospect, errors and anchoring-ability bias. Data for this study was collected for one time only, for better understanding data may be collected for more than one time in future. Triangulation method may be directed in future for further clarification in existing study.